History

Pool Geek evolved from a traditional “mom and pop” swimming pool store in Brighton, Michigan. Founded in 1974 John Austin Pools, Inc. installed inground swimming pools, serviced swimming pools, and operated a retail store. In 2007, we launched our first website Spa Geek to try our hand at internet sales. We built the site 100 percent in house and shipped orders out of our back room.

Business Size

In 2020 we shipped over 200,000 orders. We ship all of these orders from our own inventory, with all of our own employees. We have 7 full time employees. We hire up to 30 additional employees during the warmer months. Our business is incredibly seasonal! We are a small business. We take pride in being very efficient and having low overhead.

Philosophy

We don’t think it takes a complicated philosophy to run a successful company. We do the right thing for our customers even if it costs us a little more. We ship orders very fast. We communicate clearly with each other and with our customers. We bootstrap all of our projects and avoid debt. We think coupons are silly and over complicate the buying process. We price products the best we can for everyone. We keep our business simple, straightforward, and deliver what our customers ask for. That is it.

 

We Really Appreciate Your Business!

-Matt and Jacob (Managing Partners)